Last evening I attended and Apple sponsored event held at Alt Systems in Burbank, my old stomping grounds. They supply hard and soft data solutions to production companies in movies and television. No photography at all. So why did I go? I went because the talk and demonstration was how to push content out to your audience. I have an audience albeit much different than Alt Systems clientele. Apple has integrated so much of their technology that it’s easier than ever to collect, edit, archive and send large video files to wherever they needs to go. Very impressive.
As per my usual way, I arrived early and stayed late. Alt Systems is a first class joint. The client area is sweet: a full kitchen, bar and theatre. Jon (president and owner) came out to greet me. He was charming and enthusiastic about his company. I got the royal tour and afterwards he invited me to partake of the wonderful spread of food laid out on the buffet table. His wife Lynn was also present and she was as gracious as he. While eating my apple sausage, I met another attendee whose son is looking for working professionals to develop and present advanced educational videos online. He introduced me to a woman he had invited. She knows how to produce and market videos. This is the area I’m weakest in and she will be evaluating my offer of working together. Reason one for attending: making contacts. We exchanged contact info and I will be calling the son this week. They all live in Pasadena near me. How great is that?
Reason two: I pitched Jon on having me develop and write his blog. This is something he has thought about and after speaking with one of his employees about the work they do I was able to present Jon with a few topic ideas. Whether or not Jon decides on his own blog, he now knows I exist, knows I write and he’ll be able to refer his contacts if it comes up in his conversations. And at the very least I got to practice my pitch. I try not to let opportunities to practice go by without at least trying something.
Like the title says, networking never stops.
Who have you talked to lately?