Tag Archives: Copyright Alliance

Your Intellectual Property Rights!

Feb
08
2013
by Michael Stern | 0 Comments

time-lapse sequence of re-assembly of Japanese Tea House

There’s been an interesting discussion lately on Linked In about quoting prices for selling copyrights to another party. People have different ideas about what that should cost and what it practically means to you as an artist when selling your claim of authorship. I’ve been working on a blog post covering how to sell the idea of intellectual property rights transfers to your clients but it’s not ready for prime time. In the meantime I will be appearing on a panel next week that discusses how to make money from licensing your intellectual property rights and how to sell the idea to your markets…

This live webinar will be recorded for later playback. In addition to myself, Jason Horejs from Xanadu Gallery in Scottsdale AZ, and entertainment law attorneys Todd and Jeff  Brabec fill out this interesting and dynamic panel. More information and sign up is here.

Hope to see you on the broadcast with your questions…and our answers.

This program is being put on by the Copyright Alliance, an organization I proudly support.
Michael

Make the Most of Opportunities

Aug
10
2012
by Michael Stern | 2 Comments

 

I entered the 5th year anniversary artists contest held by the copyright alliance a few months back. My video won in the multi-media category. As part of my winnings (feelings of satisfaction and a happy client), they offered to interview me for their blog. As an SECP, I jumped at the chance to talk about my favorite subject: me! All kidding aside, always look for opportunities to spread the word about yourself, your thinking and your work. And why not? If you don’t have an agent (I let my rep go, a good story in itself and it involves Marilyn Monroe) and your mom is too busy, then it’s up to you.

If you don’t grab opportunities to promote your brand then what are you doing working for yourself? Hoping for the best? Hoping magical thinking will takeover and you’ll have everything you deserve? When was the last time that happened? I live by the credo of putting good karma out to the world and doing good things for people. It always come back to me.

You may be thinking so what, the Copyright Alliance is not a big organization. That’s true. They’re only five years old and don’t command the world stage like the Zuckerberg-led copyright rip off team at Facebook. But the Copyright Alliance is a large organization compared to what I’ve associated with in the past. I’m able to  capitalize on their SEO juice which will immediately add to my credibility as an artist, educator, author and speaker. My global reach steadily expands every time another organization focuses their attentions on me, what I’m about and what I have to say. In other words my world is growing, my influence is growing, organizations are recognizing this and more easily connect with me in meaningful ways.

As I’m now going for very large and complex contracts (involving multiple photographers) with huge agencies, this method of building my background profile gains in importance. It adds up and makes it easier for me to pry open new opportunities for my business model. This is my multi-pronged goal. To create more business. For myself. And others who connect with me.

Thanks for reading.

Michael